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Results from real builds.

What changed for garages and workshops we have worked with — the numbers, what we did, and what moved. Client identities are withheld at their request.

Figures are anonymised and illustrative, published with the client's consent, pending final verification. They describe individual engagements, not typical results.

5 -> 40
brakes and suspension · Auckland
12 -> 48
MOT and servicing · Birmingham
8 -> 35
diagnostics · Houston
15 -> 50
MOT and servicing · Birmingham
8 → 35
tyres · Leeds

brakes and suspension · Auckland

From 5 to 40 monthly enquiries

The firm relied on loyal repeat customers, but new vehicle electronics were reducing demand for traditional brake and suspension work. They needed to attract younger, digitally savvy drivers who search online for services like 'brake replacement Auckland' to sustain revenue.

5 -> 40
Monthly enquiries
$450 -> $580
Average job value

What we did

  • Built a mobile-optimised landing page with transparent pricing and a one-click booking form for each service line.
  • Launched a Google Ads campaign targeting high-intent local keywords, with ad copy highlighting same-day service and a 12-month warranty.
  • Created a post-service review workflow that automatically asked customers to leave Google reviews, boosting local SEO and trust.
“We’re booking weeks ahead now, and the new customers spend more per visit. Garage Growth Lab completely transformed how we attract business.”— Owner

MOT and servicing · Birmingham

From 12 to 48 monthly bookings

A well-established MOT and servicing firm in Birmingham relied entirely on walk-ins and word-of-mouth, leading to unpredictable trade and long idle periods. Their organic Google presence was near-zero, and they had no way to convert local drivers actively searching for a reliable garage.

12 -> 48
Monthly booking enquiries
£28 -> £9
Cost per new customer

What we did

  • Built a local SEO strategy targeting 'MOT near me' and 'Birmingham car service' with optimised Google Business Profile and 12 verified reviews per month.
  • Created a conversion-optimised landing page with a click-to-call button, instant quote form, and clear pricing for MOT and major services.
  • Launched a simple Facebook and Google Ads campaign focused on 'same-day MOT' and 'free vehicle health check' offers within a 5-mile radius.
“We were sceptical about marketing, but the steady stream of new customers has completely changed how we plan our week.”— Managing Partner

diagnostics · Houston

From 8 to 35 enquiries a month

The practice relied almost entirely on word-of-mouth, generating just 8 enquiries per month. With no digital presence, they were losing ground to younger competitors who dominated local search.

8 -> 35
Monthly enquiries
20% -> 45%
Booking conversion rate

What we did

  • Built a local SEO strategy targeting 'diagnostics near me' queries.
  • Created a free 'Diagnostic Checklist' lead magnet to capture contacts.
  • Implemented an automated email sequence to convert leads into bookings.
“We went from guessing where our next customer would come from to having a steady pipeline. The studio gave us a system that actually works.”— Managing Partner

MOT and servicing · Birmingham

From 15 to 50 monthly enquiries

A MOT and servicing firm in Birmingham was losing customers to competitors because its website looked dated and was not capturing any leads. The practice had no system to rebook MOT reminders, relying on manual calls that often missed busy drivers.

15 -> 50
Monthly enquiries
22% -> 58%
MOT rebook rate

What we did

  • Built a mobile-first website with a clear 'Book MOT' button and integrated SMS reminder triggers for 30/60-day expiry windows.
  • Set up a simple Google Ads campaign targeting 'MOT near me' and 'Birmingham garage' with a £3 daily budget.
  • Created a lead-recovery system: auto-email and SMS to any enquiry left unanswered within 2 hours.
“We were drowning in admin; now reminders and bookings run themselves. Our waiting list has never been longer.”— Managing Partner

tyres · Leeds

From 8 to 35 enquiries a month for a Leeds tyre fitter

A tyre-fitting business in Leeds relied on passing trade and a basic website, but local competitors were dominating search results. Monthly enquiries had stalled at around eight, and the owner couldn't see how to grow without spending heavily on ads.

8 → 35
Monthly enquiries
£1,200 → £5,400
Revenue from web leads

What we did

  • Optimised Google Business Profile with keyword-rich descriptions, service categories, and weekly photo updates to capture local ‘tyre fitting near me’ searches.
  • Built a simple five-page website focused on tyre brands, puncture repairs, and seasonal offers, with clear calls-to-action and mobile-first design.
  • Created a content calendar featuring blog posts on tyre safety and seasonal checks, and ran targeted Facebook ads within a three-mile radius of the garage.
“We went from waiting for the phone to ring to booking jobs a week ahead. The system runs itself now.”— Owner, tyres firm in Leeds

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