Garage Growth Lab
A diagnosis, not a sales pitch

What an unanswered enquiry
really costs.

Garages know what a service and an MOT are worth. Ask how many calls rang out while you were under a car last month and nobody can tell you.

Get the free audit See what we build
Your figures, not oursTwo-minute readThe pitch is at the end

The number nobody writes down

A driver with a fault, an MOT due or a warning light searches, rings two or three garages, and books with whichever one picks up. You were under a car. That is why the job went.

Enquiries a month, all channels—
Proportion unanswered or answered late— %
Of those, the ones that would have converted— %
Clients lost × your average client value$ —
Annual cost of not answering$ — / yr

[MAKE THIS YOURS] — the columns are left blank deliberately. The audit fills them in with your market and your average client value.

Drivers do not wait. A warning light is urgent — that caller rings the next garage on the list within a minute.

Three places they go

Missed calls, Quote follow-up and Local search

1
Missed calls

The phone rings while you work. A voicemail is a promise to call back later than everyone else already has.

2
Quote follow-up

Estimates that are never chased. The customer assumes you did not want the work and takes the car elsewhere.

3
Local search

Drivers search MOT [town] and brake repair near me. Without a page per service per town you simply do not appear.

Two-minute scorecard

Give yourself a mark

1. Enquiries get answered inside five minutes, whatever the hour
Office hours only does not count. Most enquiries arrive when you are shut.
2. I know how many enquiries we missed last month
If that needs a guess, you already have your answer.
3. We have a page for every service and every town we cover
A single services page ranks for nothing. Specificity is the whole job.
4. Enquiries are qualified before they reach me
Otherwise your day starts with sorting rather than selling.
5. Out-of-hours enquiries can book, not just leave a message
A message is not a booking.
6. I can show what the site and the phone produced last month
If not, decisions are made on how busy the month felt.

How to read it: 0–2 means the phone is losing you work today. 3–4 means the out-of-hours and follow-up gaps are the leak. 5–6 is unusual, and your remaining upside is qualification quality.

Hire for it, or answer everything without hiring

Employ or outsource
  • $1,800–$3,200 a month for office hours alone
  • Evenings and weekends still uncovered
  • Holidays, sickness and turnover included
The cohort build
  • Hundreds of local pages plus 24/7 intake
  • $500 refundable, then $299/mo
  • Live in 14 days, two guarantees in writing
See the build Take the audit
Free · one business day

Get your own number

Tell us your area and a typical month. You get back what slow replies and missed calls cost your garage, plus the intake questions we would build for you.

No card, no obligation.